Statement by PUMA CEO Arthur Hoeld regarding the announcement by ANTA Sports Products Limited

STATEMENT

Regarding the recent announcement by ANTA Sports Products Limited, PUMA CEO Arthur Hoeld comments: 

“PUMA SE acknowledges that ANTA Sports has agreed to acquire a 29.06% stake in the company.  

PUMA’s strategic priorities are clear. We are focused on strengthening our global brand, delivering compelling products, and engaging consumers worldwide to become a Top 3 global sports brand.  

ANTA aims to empower PUMA to fully realise its brand potential and its heritage to create long-term value for global consumers and stakeholders. We see this as a vote of confidence in PUMA and its strategic direction.” 

Media Contact: Anne Putz – PUMA Corporate Communications – anne.putz@puma.com

PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For more than 75 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and stichd. The company distributes its products in more than 120 countries, employs about 20,000 people worldwide, and is headquartered in Herzogenaurach/Germany.