World Brand Lab Releases China's 500 Most Valuable Brands 2024

The 21st World Brand Summit in Beijing unveiled the "2024 China's 500 Most Valuable Brands" report. State Grid topped the list with a brand value of 653.89 billion RMB, followed by ICBC and Haier. A total of 108 Chinese brands are now valued at over 100 billion RMB.

The report, based on financial data, brand strength, and consumer behavior, shows a total brand value of 38.57 trillion RMB, marking a 12.35% increase from last year. Experts from Harvard, Yale, Oxford, and INSEAD highlighted the importance of digital technology in enhancing brand value.

Beijing led the regional distribution with 91 brands. The food and beverage sector remains the most represented industry, while digital transformation and AI were emphasized as crucial for future brand development.