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Thematic Promises Human-Level Quality of Insights From Analyzing Conversations at Scale With Beta Launch of Thematic CA

Covina, CA / ACCESSWIRE / June 11, 2024 / Thematic, an AI-powered analytics company, has launched the beta version of its new Conversational Analytics (CA) tool. This release aims to enhance customer feedback analysis by leveraging large language models (LLMs) to provide strategic insights from customer conversations.

Available initially to current customers, the tool expands Thematic's capabilities beyond analyzing reviews, surveys, and community comments. By integrating generative AI, CA enables deep understanding and trend detection from vast amounts of conversation data, providing a holistic view of customer needs.

The tool addresses the limitations of traditional conversation analytics and manual quality assessment (QA) teams, offering scalable and unbiased insights. According to Robert Dumbleton, Head of Data Science R&D, LLMs summarize conversations, categorize resolutions, and tag interactions with themes and customer intent.

The tool features a human-in-the-loop approach, allowing users to refine AI-generated categorizations via a no-code Theme Editor tool. This method sets Thematic apart from traditional AI models, enhancing trust with leadership for informed decision-making.

The beta launch has been tested by multiple enterprises, with clients like DoorDash, Atlassian, and LinkedIn already participating. Thematic aims to simplify the extraction and analysis of insights from feedback, positioning itself as a secure and reliable solution for enterprise organizations.

R. H.

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