STRATACACHE Announces Acquisition of German Digital Retail Service Company MasterPoint

DAYTON, OH / ACCESSWIRE / June 3, 2024 / STRATACACHE announced the acquisition of MasterPoint, a digital signage systems integration, operation, and field services company based in Cologne, Germany. This acquisition aims to expand STRATACACHE’s global digital solution footprint in Europe, complementing previous acquisitions in Belgium, the Netherlands, Finland, and the United Kingdom.

The acquisition enhances STRATACACHE’s field service delivery capability in Europe's largest economy and complements investments in large-scale digital signage network operations. Global brands are increasingly adopting digital solutions for retail experiences, and STRATACACHE is committed to meeting these needs with advanced and cost-effective technology.

MasterPoint’s experienced team in Germany will provide crucial support services, including strategy, planning, deployment, technical support, and local field service response across Germany and the Benelux region. The services cover large-scale digital signage projects, solution expansion, optimization, and retail media network deployment.

"The acquisition of MasterPoint marks another milestone in STRATACACHE's global strategy," said STRATACACHE CEO Chris Riegel. The company plans to add service locations in Hamburg, Munich, and Dresden in 2024-2025 to ensure efficient service across Germany.

STRATACACHE Capital regularly reviews acquisition opportunities worldwide to expand its smart digital signage offerings, including software, hardware, services, and support.