Snipp Launches CORRAL to Combat Fraud in Promotions and Loyalty Programs

VANCOUVER, BC / ACCESSWIRE / June 20, 2024 - Snipp Interactive Inc. (TSX-V:SPN)(OTC PINK:SNIPF), a leader in digital marketing promotions and loyalty solutions, has announced its latest anti-fraud technology, CORRAL. As fraudulent activities increase, Snipp aims to safeguard businesses' promotional investments and maintain the integrity of customer engagement programs.

Studies show that 84% of consumers prefer brands with loyalty programs. However, these incentives attract fraud, such as fake receipts and promotional code abuse, leading to substantial financial losses. By leveraging advanced algorithms, machine learning, and real-time monitoring, Snipp's solutions detect, prevent, and mitigate fraud.

CEO Atul Sabharwal stated, "Our latest anti-fraud technologies are designed to detect, predict, and prevent fraud, protecting the integrity of promotions and loyalty initiatives worldwide."

Snipp's advanced capabilities aim to significantly reduce exposure to fraud, ensuring the integrity of customer engagement programs and protecting the financial health of businesses.