Haier Smart Home Q1 2025 Financial Results: Growth Through Innovation

Haier Smart Home Co., Ltd. reported its Q1 2025 financial performance, showcasing notable growth. Revenue increased by 10.1% year-on-year, reaching RMB 79.12 billion. Net profit attributable to the parent company rose by 15.1% to RMB 5.49 billion. Operating cash flow stood at RMB 2.28 billion, up 15.1% from the previous year.

The company strengthened its high-end position with a 20% year-on-year growth in its Casarte brand, driven by product optimization. In cooling appliances, high-end models saw increased market shares. Haier launched advanced water purification products, achieving a 264% rise in retail sales.

Haier advanced its AI deployment, enhancing smart home experiences with 'AI Vision' technology. Overseas revenue grew by 12.6%, supported by digital transformation and a robust presence in emerging markets.