Bettermoo(d) Gains Significant Market Opportunity with Moodrink(TM) Listing in Canada's Major Grocery Chain

VANCOUVER, BC - bettermoo(d) Food Corporation announced the listing of their plant-based product, Moodrink™, in stores operated by Canada's second-largest grocer. This expansion follows a nationwide launch earlier this year and is set to increase Moodrink™'s market presence. The grocer, known for its broad reach with 28 distribution centers and over 1,500 stores, could significantly boost bettermoo(d)'s distribution capabilities and market penetration across Canada.

A recent study by Dalhousie University's Agri-food Analytics Lab shows growing consumer interest in plant-based products, with over 42% of Canadians consuming dairy alternatives in the past year. This market trend aligns with the company’s mission to meet the rising demand for sustainable and innovative plant-based foods.

Nima Bahrami, CEO of bettermoo(d), attributes this new development to the company's commitment to innovation and fulfilling consumer needs. He expressed optimism about the potential impact on their market reach and consumer accessibility across Canada.