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Appointment of Ahmed Boukhelifa as Deputy CEO of Pullup Entertainment's Studios
Focus Entertainment announced Ahmed Boukhelifa's appointment as Deputy Chief Executive Officer in charge of the studios at Pullup Entertainment, effective April 15, 2024. With extensive experience spanning nearly three decades in video game development, Boukhelifa has notably contributed to high-profile franchises including Rayman, Test Drive Unlimited, and The Crew.
Boukhelifa's new role places him on the executive committee alongside key figures such as Fabrice Larue and Geoffroy Sardin. This strategic appointment aims to strengthen Pullup's presence in the video game industry, following ambitious strategies to develop burgeoning franchises further. Ahmed Boukhelifa expressed enthusiasm for joining Pullup Entertainment, highlighting the opportunity to work with its 400 skilled developers and creators, aiming to craft memorable gaming experiences recognized globally for their innovation and quality.
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