3U HOLDING AG's Subsidiary, Selfio, Broadens Its Online Offerings with Solar and Storage Solutions

In a significant move towards enhancing its product portfolio in renewable energy technologies, Selfio, a subsidiary of 3U HOLDING AG, has announced the expansion of its online offerings to include a comprehensive range of photovoltaic (PV) systems and battery storage options. This development aims to meet the growing consumer demand for sustainable and climate-compatible energy solutions. As an e-commerce platform catering primarily to self-builders and DIY enthusiasts, Selfio's extended range features everything from solar modules and inverters to fully integrated kits designed for easy installation and efficient performance.

The online shop's new product line includes state-of-the-art PV modules from Astronergy, available in Blackframe and Fullblack versions, alongside inverters from reputable brands like Huawei, KOSTAL, and GoodWe, to facilitate both string and hybrid system configurations. Moreover, the addition of electricity storage solutions from GoodWe or LG complements the solar energy systems, promoting greater self-sufficiency in electricity generation. This range not only caters to new installations but also offers retrofitting solutions for existing setups.

Addressing Selfio's strategic expansion, Uwe Knoke, a board member at 3U HOLDING AG, highlighted the synergy between the subsidiary's e-commerce operations and the broader goal of advancing the energy transition. The initiative is further supported by promotional events such as “PV weeks,” offering special pricing on the new photovoltaic products, thereby making sustainable technology more accessible.

The extension of Selfio's product range is timely, given the financial and environmental benefits of solar energy systems, including potential savings on electricity bills, state subsidies, and the environmental merit of reducing emissions. Selfio distinguishes itself not only through its specialized product offerings but also by providing comprehensive customer support, from expert advice to detailed DIY instructions, fostering a hands-on approach to renewable energy adoption.